Cold email ft. CEO of Netflix

🧊✉️ 🧊✉️

Hey you

I’m writing this from my university room at 6 am with the heater at my feet because its so cold in Vancouver

I’m also back in uni after a year which…..sucks

But hey, you gotta get comfortable being uncomfortable. That’s what shooting your shots is all about

By the way you know what’s crazy?

The community on Whatsapp has almost reached 500 ppl (almost as big as my family groups)

Seriously, that's a lot of ppl that wanna cold email their way to their next big thing

It could be a dream job, dream client, dream investor or just someone they might look up to

But I can't help each of the 500 people. Not as much as I would want to by pouring all of my energy and time

So I made a paid group for the ones more serious.
I'll be doing 1 on 1 writes with them, weekly calls where I'll breakdown cold emails live and share success stories

For $10/mo

Plus I'll give you the 8 day cold email course for free. So you'll start by knowing everything there is behind the art of cold email

P.S - I'll always keep this newsletter free to help the rest as much as I can :)

Alright enjoy

1 Cold Email that worked

ft. Marc Randolph, CEO of Netflix

2 Reasons Why

🧊 Different > Better

Ever heard of that saying, “being different > being better”. Well, its true.
Its what Pratik did with this cold email - he made it stand out by being uniquely different.

“Your tweets are the reason I spend 20 mins in the bathroom instead of 2 hours” is a funny way of saying ‘I really resonated with your tweet on xyz’.

Humor is good - makes you stand out. so use it

🧊 Reference Points

Pratik set a good reference point - “most people set this as their year resolution but I can help you do it in 3 months”

Our brains are used to thinking relatively.
For example, if you’ve never ran 5km before then 10km might seem really far.
But if you’ve ran a half marathon before 10km is only half of that. So might seem a lot more doable

*bonus*

This email got Marc to reply, but what would have made this a yes?

Its better social proof - if Pratik showed examples of 3 yt channels similar to Marc’s that he’s grown to huge numbers then it would make the offer a no brainer to accept

Always apply social proof!

3 More Cold Email Tips

🧊 Keep your asks super simple.

Make it easy for them to say yes

🧊 Spend 80% of your time on the subject lines

Without a good subject line, your great cold email will never be read

🧊 Add a “P.S” section

Super underrated way to make your emails sound more human

Again, if you’re serious about getting to your next opportunity with cold email, consider this - https://siddharthhaldar.gumroad.com/l/coldemail

I hope one day I can feature you on The Cold Email Hall of Fame.

P.S - Know anyone who’d benefit from this email? Please do forward the email. Anyone new can subscribe to cold emails hall of fame here :)

That’s it for today my friend :)

— Sid

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